Uplift, inspire, educate, and entertain. These are the gifts we bring to the world through our Work, and it is an honor. In my occupation, I currently focus on the following: documentary films, promo videos, and ad campaigns ranging from logo designs to to billboard signs. My Work aims for global harmony.

Menu: Advertising / Communicating / Directing / Consulting

Advertising

2023 Showreel – highlights video for Arise Video Studio

Advertising is my career focus, with 20+ years experience and a formal education, i.e. Master of Arts from University of Texas at Austin. I support all kinds of clients, ranging from entrepreneurs to enterprises, with high proficiency in persuasive communication. Tech firms, health practitioners, global brands, and indie rock bands—my clients may vary but my work is consistent.

Videography is my specialty. Clients include global corporations: Samsung, Microsoft, Stonyfield, Ashley Furniture, Walmart… I also support local legends: Enlightened Baby, Serenity Kids, The Cook’s Nook, and South Wind Equestrian Center. People say working with me is “Pure Joy!” This is reflected through dozens of 5-star reviews on Google and Yelp.

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Global Corporations

Walmart
“Back to College” – documentary short film for Walmart

This documentary-style promo video supports Walmart’s “Back to College” campaign, featuring the one-and-only Walmart Ice Cream Truck. This extended cut includes various angles of an event in San Antonio, Texas, along with an in-depth interview. I also delivered a 30-sec commercial and social media videos, short and sweet.

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Nike
Sloane Weakly – bio video

Inspiring stories like this one are best told in the film format. Meet Sloane. Despite the loss of her leg, she is a tremendous athlete, as you can see in her running, gymnastics, and horse riding talents. She is the star of a Toyota commercial, featuring the Challenged Athletes Foundation.

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Living.Fit
Living.Fit – instructional video series

This training video belongs to a library of instructional and workout videos, demonstrating the Kettlebell Kings product line, generating generate value for fitness enthusiasts around the world. For this project, I created a media library of 700+ instructional videos for the Living.Fit team. Naturally, the brand built a tremendous following on social networks.

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Imperio Consulting
The Green Beret Approach – introducing Imperio Consulting

Imperio Consulting delivers the Green Beret to support high-performance business teams. This consultancy launched in 2021, with videos introducing their revolutionary offerings. Imperio connects Special Forces operators with C-suite executives, so business leaders learn the proven methods of the military elite.

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Local Legends

Firehouse
Dr. Hill shares the story of her passion as a veterinarian.

Sherry Hill, DVM, is one of the gifted veterinarians at Firehouse Animal Health Center, in Leander, TX. Firehouse serves the Austin area with multiple locations, each offering open environments where animals and their people can be fear-free. With this business profile video, it is clear to see what makes Firehouse special.

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Pure Realty
Owners Tim and Tammy Kress introduce Pure Realty, with 100 real estate agents.

This business profile video displays the people, place, and passion behind a ribbon-cutting event for Pure Realty. We worked with this agency on multiple occasions, interviewing the owners, team members, and award-winning agents. We delivered long-format promotional videos and short-format social media videos.

“Kate took the time to ask great questions about my goals and vision, and I knew I was in good hands. The end result was way more than what I ever thought it would be. We told them they are our ‘forever’ videographers.”

— Molly McKenna, Director of Opportunity, Pure Realty

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Score
SCORE – supporting Austin startups, small business, and nonprofits

This video collection celebrates 18 of Austin’s award-winning startups, nonprofits, and small businesses. For this project, I conducted interviews for the SCORE organization, I delivering their success stories in the form of business profile videos.

“I’ve done pro video before. Cabe was early, prepared, and made me feel very comfortable. The whole thing was so quick and painless. The lightning, sound, and editing of the video were fantastic.”

— Dr. Emily Porter, Founder at Wrinkle Free MD Med Spa

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Communicating

Global Sisterhood
Global Sisterhood Pledge Marketing Video
Sometimes you take a photo. Sometimes a photo takes you.

In this advertising campaign, 40 women join forces to create the Global Sisterhood Pledge. They passed roses to each other as a symbol of sisterly acceptance, femininity, and grace. Their example reached worldwide, inviting women to unify. This video stirred massive shares on social media.

40 women offer a singular message to rally together as sisters.

“Fantastic results! Incredible photography and videography. They are visionaries and genuinely amazing people. You will be glad you chose to work with them!”

—Sarrah Rose, Austin, TX

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KGSR
SXSW Live – music broadcast for KGSR

World-famous Austin radio station, 93.3 KGSR, presents a SXSW live music broadcast. This event included on-air live music by The Avett Brothers, BØRNS, X Ambassadors, Chvrches… I documented the event with dual-camera coverage from the front row. How fun!

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Tolly Moseley
Aerial artist Tolly Moseley displays her prowess in aerial silks.

Tolly Moseley demonstrates her passion as a performer and fitness trainer in aerial silks. For this art film, I captured photos and video footage, delivering gorgeous imagery for social media channels.

“The shoot process itself was absolutely magical…an unforgettable day! And of course, the final product (video and photos) blew my mind. It was exactly the tone / mood / quality I wanted, and we went through a single round of edits to get the video itself just right.”

— Tolly Moseley, Fitness Trainer at Laché Movement Co.

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Directing

Created Here
Created Here – docuseries

A documentary-style television series called Created Here showcases the thriving indie arts scenes all across the country. I directed, filmed, and edited the Austin episode, spotlighting the city’s hottest music makers, rock photographers, and muralists.

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Scarlet + Michael
wedding film for Scarlet and Michael

A wonderful wedding is highlighted here, with the long-format video shown below. Wedding films are the superlative family keepsake videos, filled with brilliance and beauty. Depending on the preferences of the bride and groom, some wedding films are natural and casual, like acoustic Folk music. Other wedding films are plugged in and amped up, like electric Rock ‘n’ Roll.

“Their presence added to the love and care coming together for our wedding day as they offered support and seamlessly and peacefully operated equipment and set up interview space… From their point of view and the talent in their work, we were able to even more deeply witness and receive our sacred marriage.”

— Melanie Jenkins, Married June 21, 2020

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Melissa + Felipe

This barefoot wedding ceremony took place in the Onion Creek, immersed in nature, with cottonwoods, butterflies, and songbirds. The Austin Greenbelt provides lush green environments, ideal for outdoor weddings and other occasions for photos and videos.

“Cabe Lindsay has the clear eye to see and capture the essence of the moment. He has a great heart too, and that allows him to reveal people’s shine and warmth in pictures.” Yelp Review

—Felipe Rendon, Austin, TX

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Emily + Morgan
wedding film for Emily and Morgan

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Quinceañera

In a classic Quinceañera event, shown below, we celebrate a 15-year-old’s rite of passage. This film and photo session was especially festive because of the opportunity to travel to multiple locations via limo bus. I went along for the ride, attending a religious ceremony, visiting a mural site, and stopping for Slurpees at 7-Eleven.

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Consulting

Strategic planning is a vital part of every video project. For each of my clients, we talk about the vision, exploring the various ways we can capture the message. Sometimes the story is developed long before the lights, cameras, and action, and other times it reveals itself while the cameras are rolling.

My expertise includes full-spectrum support for my clients: video planning, videography, video editing, and video marketing. Paid advertising is the only way to guarantee certain metrics with a video campaign. That’s why I appreciate the additional video support services of paid advertising through Google, Facebook, and YouTube—the proven ways to gain more leads, more customers, and more sales with promo videos.

Microsoft
Microsoft architects join UT grad students from UT, presenting new technology.

Explainer videos are the most common video type, for marketing purposes. This example, for Microsoft US Education, serves as an explainer while demonstrating a product called Azure, showing how to use it, and presenting testimonials as they naturally occur. This is a brilliant video promotion, combining several of the most effective video types into one long-format educational experience.

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CareMessage
business profile video for CareMessage

Here’s an example of a video with a specific message for a target audience. I worked CareMessage co-founders to create a consumer-focused business profile video, introducing the people and the mission behind the business. For this campaign, we created separate videos to support CareMessage employees.

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Airstar Mechanical Services
business profile video for Airstar Mechanical Services

The standard video we see most often on website homepages is called a business profile. This is often the primary type of marketing video that businesses require, covering the bases: introducing the mission and the people behind the business. Stories of this nature feel genuine, especially when they’re told in the words of the owner, supported by informative footage, and affirmed by real client testimonials.

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Living.Fit
educational video for Living.Fit

The Living.Fit organization specializes in physical training, workouts, and nutrition plans for elite athletes. Here’s an example of an educational video that holds tremendous value to its audience.

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University of Texas at Austin
Kelly Choi keynote speech for TEDx UT Austin

I had the honor of supporting University of Texas at Austin during their 2020 TEDx conference. TED Talks are famous for their influential and inspiring speeches, often shared online for free distribution under the slogan “ideas worth spreading.”

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Jump!
Jump! reaches target audiences through video promotions via Facebook Ads.

Brand story videos often take different shapes and sizes for various channels. For example, the video shown here introduces a gymnastics studio called Jump!, with 2 minutes of information fitting for a website homepage. Shorter videos include 30-sec promotional videos for Facebook, advertising the company’s summer camps.

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